Job Description

Responsibilities Research, write and produce a wide range of marketing content, including case studies, white papers, blog posts, email campaigns, newsletters and digital marketing assets, in alignment with AP Style and corporate brand guidelines. Support the development and maintenance of an editorial content calendar, ensuring consistent and timely publication across channels. Collaborate with internal subject matter experts to develop accurate, compelling and audience-appropriate content. Ensure all content is reviewed and approved through the appropriate workflow and adheres to brand voice guidelines. Coordinate the successful communication of organizational initiatives and projects to stakeholders. Manage day‑to‑day social media activity across platforms (primarily LinkedIn), including content creation, scheduling and community engagement. Support the development of social media strategies and campaigns in alignment with marketing objectives. Monitor social media performance, compile reports and share insights and recommendations with the manager. Execute website content updates via WordPress, coordinating with internal stakeholders to keep content current and accurate. Apply SEO best practices to new and existing website content. Flag and escalated website issues or opportunities to the manager as needed. Support conference and event logistics, including preparation of presentation materials, booth assets and pre‑ and post‑event communications. Support organization's presence at industry events, including displays, collateral development and overall event coordination. Research industry trends and assist in drafting thought leadership content, including articles and speaking proposals. Coordinate with internal stakeholders to gather technical insights and translate them into accessible marketing content. Build, test and deploy email marketing campaigns using HubSpot. Support the setup and maintenance of marketing automation workflows and nurture programs. Track and analyze campaign performance metrics; provide regular reporting to support data‑driven decision‑making. Plan, edit and write content for internal communications channels, including SharePoint, staff emails, internal presentation decks and newsletters. Provide support for internal events, including client meetings, by coordinating cross‑functional teams. Requirements Bachelor's degree in marketing, communications, public relations, journalism or a related field. 2 to 4 years of marketing and communications experience, preferably in life sciences, healthcare, pharmaceutical or a related B2B environment. Exceptional written and verbal communication skills, with demonstrated mastery of AP Style. Strong capabilities in Microsoft PowerPoint, Excel and Word. Strong organizational and project management skills with the ability to manage multiple deadlines simultaneously. Collaborative mindset with strong interpersonal skills and the ability to work effectively across teams. Deadline‑driven and able to balance competing priorities while working independently or in a team environment. Experience in specialty pharmacy, patient access, hub services or life sciences marketing (preferred). Public relations, marketing or advertising agency experience (preferred). Experience supporting conference or trade show participation (preferred). Familiarity with SEO fundamentals and digital analytics tools (e.g., Google Analytics) (preferred). Hands‑on experience with HubSpot or a comparable marketing automation platform (preferred). Familiarity with LinkedIn Campaign Manager and social media scheduling tools (preferred). Proficiency in Adobe Creative Suite, Canva or similar design tools for digital asset creation (preferred). #J-18808-Ljbffr

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